The fear of the Lord is the beginning of knowledge (Prov. 1:7). We encounter someone who has never known the truth. We then would take great care to explain to them the love of God. For some the idea that God would love them seems impossible to accept. This would be due in part to a person believing they have done so much wrong that there is no way God would accept them. Such spirits bruised so heavily by what has taken place in their lives must be shown from scripture the great love God has for them.
There is sign board on Rockville Road that states “the church for the rest of us”. Implied is the idea that some people would not be accepted by the Lord. Therefore here is this church that will accept them. They will pass off to the individual that God does not care what you have done, are doing or will do. If they accept such foolishness they will find themselves accepting a false Christ. Once one accepts such a false Christ all the discussions about the love of God toward mankind will diluted into that which is not true. The reason I bring this up is because we can be motivated by our love for souls but at the heart of what we strive to do, is bring them to salvation.
The Lord Jesus will be revealed from heaven with His mighty angels. He will come and take vengeance on those who do not obey the gospel (2 Thess. 1:8). Fear serves as a correct thing to be used to help those who have not made up their minds to follow Christ. Think in terms of the Pharisees and Sadducees hearing John and then consider the ruler in Matthew 19 who comes to Jesus for answers about eternity. If there were no changes both will face the wrath of God. We have so many tools to work on the hearts of men given to us by God (Gal. 5:22,23). Fear used in the right way is one of those tools.